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Brand guides

2 min read
25.06.2026

Carlos Williams

Contributor

Draken: rugged diving watches for adventure

Draken is watchmaking built to be pushed to the limit. Designed as diving and adventure tools, its watches put robustness, legibility and reliability above all else. No frills: pieces made to be genuinely used.

Origin and name

Founded by South African designer Michael Blythe, now based in New Zealand, Draken takes its name from South Africa's Drakensberg mountains. That connection with nature at its wildest runs right through the brand.

Its character

Tough diving watches with outstanding legibility and serious construction, made for water and mountain alike. Honest tools for anyone looking for a companion that can take anything.

Why a Draken

Because it offers a rugged, unpretentious diver with genuine tool-watch character at a highly competitive price. For real adventurers.

Where to buy it in Spain

At World Watch Museum we are an official Draken dealer: brand-new watches, 100 % genuine, with official warranty, free shipping and a boutique in Madrid.

View all Draken watches

Frequently asked questions

Where does the name Draken come from?

From the Drakensberg mountains in South Africa, the homeland of its founder, Michael Blythe.

What type of watches does it make?

Rugged, highly legible diving and adventure watches.

About the author

Carlos Williams

Contributor A journalist passionate about the stories that connect with people and about discovering the latest trends. A lifestyle specialist, he combines current affairs, culture, travel, fashion and gastronomy with a fresh, personal outlook. He believes in journalism that inspires, informs and entertains in equal measure. Curiosity and the search for new stories are the driving force behind his work.

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